In a fundamentally changed world, your approach to strategy must also change. We live in an extreme world. Our natural resources are under extreme pressure as a billion more people enter the global middle class, demanding more of everything. Extreme transparency is opening up company operations and supply chains to public scrutiny. Extreme weather, driven by climate change, is shattering records all over the planet. In his new book, The Big Pivot, Winston provides a blueprint for companies whose leaders are ready to change their views on strategy, to help them both act and win in this new reality. With concrete strategies and tacticsand new stories from companies like Unilever, Nike, Ford, Diageo, WalMart, and othersThe Big Pivot will help managers everywhere create a more prosperous business, economy, and world.
