Branded Beauty: How Marketing Changed the Way We Look

Branded Beauty: How Marketing Changed the Way We Look by Mark Tungate


ISBN
9780749461812
Published
Released
02 / 01 / 2012
Binding
Hardcover
Dimensions
164 x 241 x 21mm

Journey through the history and evolution of the multi-billion dollar global beauty industry and understand the marketing strategies used by those who create and sell the most successful beauty products.
56.99


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