Brands A to Z : Alessi presents an accessible and engaging portrait of the much-loved Italian brand. Alessi has evolved from a workshop producing crafted metal products to one of today's most significant firms producing modern and innovative kitchen furnishings. This book also provides insights into Alessi's design philosophies and offers an overview of Alessi's most successful products and its expansion into products beyond kitchenware. Exclusive to Brands A to Z : Alessi will be a chapter on product prototypes never released into the market, as well as a section shedding light on Alessi's famous "designfiascos". Featuring interviews with the key creative personalities of Alessi, the book will reveal the brand's relationships with some of the world's top designers. illustrations throughout