Brutal Simplicity of Thought: How It Changed the World

Brutal Simplicity of Thought: How It Changed the World by Lord Saatchi


ISBN
9780091957025
Published
Released
10 / 04 / 2015
Binding
Hardcover
Pages
112
Dimensions
126 x 186 x 15mm

Simplicity looks easy. It's not. It's easier to complicate than simplify.

Now in a pocket-sized format, Brutal Simplicity of Thought, presents stunningly simple examples of concepts that have changed the world - from the single piece of paper that became the American Declaration of Independence, giving birth to the most powerful nation in the history of the world, to the symbol and line that enables us to write music. Thought-provoking and incisive, Brutal Simplicity of Thought is the distillation, in words and pictures, of the Saatchi method of creativity.

Whether you are a student, a manager, self-employed or a CEO, this book has something to teach us all: simplicity rules.
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