Secrets of the World's Most Astonishing Web Business
How do people like Jeff Bezos, creator of Amazon.com, get to have it all? How do they start a business on a shoestring with only a vision to sustain them and end up dominating their market, amassing vast personal fortunes? Why do investors go crazy every time a high-tech newcomer is launched on the stockmarket?
In this punchy book Saunders reveals the secrets, deals, schemes and dreams of one of the world's most innovative techno superstars. She entertainingly charts the rise and rise of a digital icon and takes a sideways look at how he rose from nowhere, crushed his competitors and ended up an inspiring and engaging insight into the ingredients of success and a source of invaluable business lessons for the next generation of winners.
