A book for anyone doing business in China Most literature on doing business in emerging markets has focused on why to enter these markets and how to build your business once you get there. But with the rapid changes that globalization has brought on, what's needed is an updated look at the current difficulties of doing business in these regionsand in China in particular. Why is it so much harder for companies to operate there today even from just a decade ago? Three of the field's foremost experts, all Harvard Business School professors, explain the rapidly changing context and challenges of the region.
