The Complete Idiot's Guide® to Greening Your Business provides the most up-to-date concrete, practical steps to take to make money by going green.
* Setting practical, achievable goals for the right green initiative.
* Streamlining operations.
* Innovative staffing strategies to save commuting time and office overhead.
* Cutting fuel and energy costs.
* Understanding carbon credits and their value.
* Making your products greener.
* Green manufacturing, packaging, and shipping initiatives.
* Paperless marketing programs, precision-targeted to get more from less.
Businesses are always looking to increase their profitability and market share. With rising fossil-fuel costs, consumers searching for environmentally responsible companies, and mounting need for green or greener products, business has jumped on the green initiative and reaped the financial benefits.
