Customer Relationship Management (CRM) for Medium and Small Enterprises

Customer Relationship Management (CRM) for Medium and Small Enterprises by Antonio Specchia


ISBN
9780367708863
Published
Binding
Paperback
Pages
206
Dimensions
178 x 254mm

-- Assists with full comprehension of CRM
-- Helps with the designing of datasets
-- Shows how to deploy and implement a CRM system
-- Provides techniques for smooth systems' integration
-- Show how to maintain effective reporting and forecasting (e.g., store customer and prospect contact information, identify sales opportunities, record service issues, and manage marketing campaigns).
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