Do More Great Work is a small book with a big idea: Eliminate the "bad work" (think endless, pointless meetings) and even reduce some of the "good work" (familiar, productive work we do well) to make room for the "great work" (the projects we really care about). It's based around 12 fast, practical, and highly doable exercises that help you figure out what your great work is and how to start doing it. Each one passes "the cocktail napkin test"-that is, you need no more than a pen, some paper, and five minutes to make a difference. Readers determine what to say "no" to, ways to tap into their motivation, and how to avoid "first idea-itis"-the tendency to go with the first decent idea you have. As they move through the book, they learn to be more creative, think strategically, and discover solutions to conflicting priorities. A dedicated website, findyourgreatwork.com, supplements the book with interactive downloads, support, community and the Great Work interview series (MP3s of inspiring conversations with business leaders, artists, and scientists). Do More Great Work is essential for our times. In a down economy it's more important than ever to do your best work both to help keep your company afloat and to prevent your job from being eliminated. And if you're in the job market, having a genuine passion for your work provides a real competitive edge.
