Drawing Power is a lively collection of mass-market print advertising from the 1890's to the recent past, starring both catroonists and cartoon characters.
Drawing Power is the first book-length examination (and celebration) of the nexus of art and cartoons. It will focus on the commercial roots of newspaper strips; the cross-promotion of artists, their characters and retail products; and the superb artwork that cartoonists invested in their lucrative freelance work in advertising.
Full of surprising and memorable examples of products, ad campaigns and catchphrases, Drawing Power offers rare insights on Dr Seuss, WWII ads, Pepsi, Dagwood selling atomic energy, Peanuts, Little Orphan Annie, Mickey Mouse and virtually every superhero shilling every product imaginable.