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Drucker on Marketing: Lessons from the World's Most Influential Business Thinker

Drucker on Marketing: Lessons from the World's Most Influential Business Thinker by William Cohen


Authors
William Cohen
ISBN
9780071778626
Published
Binding
Hardcover
Pages
288
Dimensions
160 x 236 x 28mm

Bill Cohen's interpretation of Drucker's work has never been needed more than today, when marketing spells difference between success and failure. In this book, Drucker on Marketing reflects Bill Cohen's ability to understand and communicate Peter Drucker's thoughts and ideas about [marketing].
88.99


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