Developers may be familiar with the basic use cases of an individual eBay property API but have not leveraged the many other API opportunities to tap into the greater online commerce life cycle. In this cook book style book developers can explore functional recipes that can be applied to various steps of the life cycle to generate more demand, traffic and sales of their online offerings. Each recipe is designed to work stand alone and provides a complete code listing in a popular programming language such as PHP, HTML, CSS depending on the platform being shown. For the most part the book is designed to jump feet in and skip the rudimentary details that a programmer may be familiar with or can find in various online document repositories of the APIs. The book bridges the gap between a business acumen of commerce while providing the technical examples of incorporating the steps into technical solutions that a developer may already have. An exciting combination of hands-on and business understanding.
