Fundamentals of Strategy by Gerry Johnson


ISBN
9781292209067
Published
Binding
Paperback
Pages
272
Dimensions
190 x 245 x 10mm

From the author team of the market-leading text Exploring Strategy, comes a new edition of Fundamentals of Strategy. Designed to help student and business executives boost their academic and professional careers, Fundamentals of Strategy is the most concise and easy to follow overview of the fundamental issues and techniques of strategy. This book is particularly suited for those engaged in short undergraduate, MBA and executive courses or engaging with strategy for the first time.
108.99



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