New Edition
Shortcuts To The Ideas Of Leading Management Thinkers
This bestselling guide to the works and theories of leading management thinkers, the first easy-reference handbook of its kind, has now been completely revised and updated with additional entries, and insights into the latest management techniques from the balanced business scorecard to knowledge management.
Over forty influential gurus are profiled, ranging from pioneers Henri Fayol and F.W. Taylor and to today's stars of the lecture circuit such as Tom Peters, Michael Porter and Gary Hamel. The book provides a concise introduction to their thought and writings, with brief biographies and listings of their key books.
'Guide to the Management Gurus' is not only for ambitious managers and business students, but for anyone interested in how the ideas that shaped our business culture evolved, from the 'scientific management' and time-and-motion study at the turn of the century to current beliefs in employee participation, core competencies and the learning organisation. It also gives guidance on how to distinguish between theories that will last and the fads that are born, capture attention and die within a short life cycle.
'The Guide' has been sold around the world since its first publication in 1991 and has been translated into eight languages including Korean and Chinese, as well as being published in a US edition.
