In How Photographs Are Sold, author and fine art photographer Alain Briot has compiled stories and examples of how several successful photographers market and sell their work.
The book features information from photographers who earn a living from their artwork, as well as from others who sell their artwork simply to further their passion. It also includes examples from Alain's personal experience selling his fine art photographs. The featured photographers come from a variety of backgrounds and use a broad range of techniques for selling their artwork. They share information about their personal styles, what has and has not worked for them, where they sell their work, and more.
Included are images of each photographer's selling environment and examples of their marketing materials.
Topics include:
-A description of the selling venues used by each artist: wholesale, retail, galleries, art shows, websites, etc.
-Various photographic genres: landscape, wildlife, portraiture, etc.
-A variety of business challenges and solutions
-A description of the business approach used by each artist
-A biography of each artist
-Skill enhancement exercises to help the reader develop their skills
This book is designed to meet the needs of both amateur and professional fine art photographers. Whether you're just getting started in the fine art photography business or have been working at it for years, this book will prove to be a valuable resource.
