Dimensions
127 x 184 x 23mm
Persuade a client to buy what you are selling. Energise the boss to act on your ideas. No matter what the situation, success in business depends on having effective relationships. From the author of 'How To Make People Like You In 90 Seconds Or Less', comes the business guide for people who need instant connection in the workplace.
This is a book that deals not only with the importance of making a great first impression, but also with ongoing business relationships. Based on the breakthrough idea of 'rapport by design', the book shows how to mine the potential in every situation, whether it be a chance meeting, to a brainstorming session, to a formal presentation before a large audience.
Throughout, creative exercises make ideas easier to visualise, including 'Evaporating Fear', 'Making Your Own Good Luck', 'Creating Your Ten Second Commercial' and 'Packaging Your Personality', making this the ultimate guide book for the modern business person.
