How To Speak Human by D Jackson


Authors
D Jackson
ISBN
9780730359531
Published
Binding
Paperback
Pages
224
Dimensions
152 x 230 x 17mm

The business landscape has changed forever. Gone are the days of stiff-suited, impersonal workplaces coloured various shades of beige. The rise of Silicon Valley brought slippery slides, pinball machines, and other wonders, but behind all the gimmickry is a more fundamental movement. It's a shift towards human. It's a fast-approaching future where the people inside our organisations are the priority.



We're more savvy now than ever before. This is an age of connection and transparency, where every hotel, flight, movie, meal and product is carefully selected based on peer reviews. Employers, too. It's no longer enough to claim to be a great place to work--sites like Glassdoor are exposing the truth. The much-trumpeted War For Talent is real, and the organisations winning it today are the ones that will revered for remarkable cultures and healthy bottom lines in the future.



But, how? In the early 2000's culture was our be all, and increasing engagement our end all. However, culture is just an outcome, and engagement merely a measure. The future of work lies in the employee experience (EX).



This is a practical manifesto for forward-thinkers. Anyone can pick it up and start making a real difference. It's as relevant to leaders of Fortune 500 companies as it is to medium-sized enterprise and start-ups looking to scale. It merges a practical, human-centered communication approach that yields results, with neauroscience, psychology, and philosophy.



It includes award-winning case studies and interviews with influencers in a broad range of roles. It provides everything needed to shape communication and design the employee experiences that will drive tomorrow's organisations.
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