In IKEA, insider Johan Stenebo reveals for the first time in close-up, warts-and-all detail the brilliance of the flatpack giant in growing its business, as well as where it fell short of its green ideals, exposing the nepotism and murky financial dealings behind Swedens iconic flat-pack giant. Casting an insiders eye over the practical application of the IKEA philosophy, Stenebo provides an exclusive view inside this successful profit machine, and how its founder Ingvar Kamprad secretely became one of the worlds richest men hiding his familys wealth behind complex tax arrangements.
