The All Blacks' quest to win their first Rugby World Cup since the inaugural event in 1987 will have the full attention of almost an entire nation. This book will present a unique insiders' perspective on the Cup campaign - written by the players themselves. It will take readers behind the scenes and into the inner sanctum of the All Blacks. 60 full colour illustrations. There will be light-hearted off-the-field moments as well as hard-core rugby, including match reports - again presented entirely by the players themselves - of all the All Blacks matches at the Cup. As well, the book will be illustrated "from within" by Marc Weakley, the official NZRU photographer who will be attached to the team throughout the duration of the Cup. This book is an entirely fresh approach to a campaign which will literally stop a nation.