Issues In Cultural And Media Studies: Televison, Globalization And Cultural Identities

This introductory text examines issues of television and cultural identities in the context of globalisation. It also explores many of the central cultural issues in contemporary cultural studies, such as media, globalisation, language, gender, ethnicity, cultural politics and identity.

At the core of the book are two critical arguments - that television is a proliferating resource for the construction of cultural identity, and that cultural identity is not a fixed essential "thing" but a contingent social construction to which language is central.