Letterwork by Brody Neuenschwander


ISBN
9780714829098
Published
Released
01 / 01 / 1998
Binding
Paperback
Pages
160
Dimensions
250 x 250 x 17mm

Creative Letterforms in Graphic Design

Here for the first time is a book that brings the interests of the graphic designer and the lettering artist together by detailing the enormous potential of original lettering in graphic design.

With the proliferation of computer manipulation techniques and the widespread growth of interest in typography, designers are increasingly aware that letter design is one of the basic skills of their profession as well as a source of original and striking forms.

'Letterwork' draws on packaging, posters, signage systems, television sequences, book jackets and more to show how professionals from around the world are commissioning, inventing and adapting new letterforms to create outstanding designs. Their sources are as diverse as Arabic and Japanese culture, the street, the fine arts and the world of "high-tech". The book illustrates letter-making techniques such as painting, cutting, tearing, collage, stamping, drawing, photocopying, faxing, airbrush and computer generation. The author also gives important information on basic tools and techniques, the principles of letterform and useful contact addresses. Here at last is invaluable guidance and inspiration to strengthen the connections between the professions of graphic design, typography and calligraphy, for this book has been long awaited by designers and lettering artists alike.
Christmas Catalogue 2024 x BookFrenzy
38.25
RRP: $45.00
15% off RRP


This product is unable to be ordered online. Please check in-store availability.
Instore Price: $45
Enter your Postcode or Suburb to view availability and delivery times.


RRP refers to the Recommended Retail Price as set out by the original publisher at time of release.
The RRP set by overseas publishers may vary to those set by local publishers due to exchange rates and shipping costs.
Due to our competitive pricing, we may have not sold all products at their original RRP.