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Malcolm McDonald on Marketing Planning

Malcolm McDonald on Marketing Planning by Malcolm McDonald


Authors
Malcolm McDonald
ISBN
9780749478216
Published
Binding
Paperback
Dimensions
155 x 235 x 10mm

Benefit from clear and concise guidance to the benefits of rigorous marketing planning, demonstrating how to produce a marketing plan which works in the real world.
EOFY 2025 Book Frenzy
52.69
RRP: $61.99
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