Managing By Values describes a new measure and level of organizational success-beyond that of "Fortune 500" organizations. The Fortune 500 list-currently the measure of success in the corporate world-is defined strictly by size and volume. Here, Ken Blanchard and Michael O'Connor describe a list of "Fortunate 500" companies. This list is defined, not by size or volume or profits, but by the quality of service available to its customers and the quality of life accessible to its employees. Blanchard and O'Connor provide readers with a practical game plan that clarifies, communicates, and aligns the organization's practices at all levels and in all areas, with a defined, functional set of guiding values adopted throughout the organization. While other books have addressed the importance of values, Managing By Values provides a methodology for defining and implementing such values to achieve organizational, group, team, and individual objectives.
