At the beginning of the 1960s, Mel Ramos devoted himself to the central theme in his oeuvre, and developed the visual vocabulary that is so very characteristic for him: naked women adorning oversize advertising articles populate his colourful, two-dimensional oil paintings. Mel Ramos thus works with double entendre, since his works are formulations of an erotic fantasy that represents a fundamental pattern of marketing strategies in advertising. This publication records Mel Ramos's entire painterly oeuvre, hence demonstrating his enduring position in Pop Art. 615 colour, 58 b/w images
