Microformats Made Simple

This book shows Web Designers how to add semantic richness (great for SEO and standards compliance) to Web content with microformats.

- Includes practical markup examples for a wide range of web content.
- Demonstrates the benefits of microformats, including semantics, standards, SEO and extensible data publishing, as well as the challenges, including accessibility.
- Covers approved microformats specifications and drafts.

Microformats are widely used by some of the most important sites on the Web including Google, Yahoo, Facebook, and Twitter. Web designers and architects of these sites understand the power and flexibility of microformats and are taking advantage of their capabilities. Web designers of any site can improve their site's effectiveness by employing microformats correctly. That's where this book excels. In Microformats Made Simple, author Emily Lewis demystifies the code behind this set of simple open data formats that are designed for people first, machines second. With practical, easy-to-understand markup examples for a wide range of web content, she teaches readers everything they need to know to start adding semantic richness to their sites, which can improve SEO and standards compliance, and supports extensible data publishing. Emily also discusses historical challenges in working with microformats, including accessibility, and how several new design patterns address these challenges.