'State-of-the-Art Databases for Sales, Marketing, Customer Management, and More Key Business Activities.'
Authors include: Teresa Hennig, Truitt Bradly, Larry Linson, Leigh Purvis and Brent Spaulding.
Database models developed by a team of leading Microsoft Access MVPs provide read-to-use solutions for sales, marketing, customer management and other key business activities for most small businesses.
As the most popular relational database in the world, Microsoft Access is widely used by small business owners. This book responds to the growing need for resources that help business managers and end users design and build effective Access database solutions for specific business functions.
- Written by a team of Microsoft Access MVPs, this guide shows you how to design databases for the essential activities of most small businesses, including marketing and sales, customer management, inventory management, quality control, budgeting, financial tracking and analysis, and more.
- The accompanying CD-ROM contains ready-to-load databases that can quickly be customized, saving you countless hours of development effort
- Features a step-by-step interview process to help tailor the database structure to specific business scenarios
With this valuable guide and CD-ROM, you'll be on your way to implementing database solutions in no time.
