This book aims to give an overview of current trends in retail design and the themes employed by some of the world's most renowned architects'. The projects presented here all show innovative approaches to the challenges of shopping venues. This challenge might be the facade, which typically allows little openings in order to be able to control the light. It may be the interior circulation especially between floors. The best designs take everything into consideration, at the same time creating interior spaces which appeal to consumers and encourage their patronage. English/Chinese Text Colour photographs
