Commercial design has become an indispensable strategy used by merchants to promote their products. Creating an attractive yet unique space has become a challenge for designers. In this volume Keiichiro Sako and pan Hongbin show how modern Chinese architects apply their gifts to the area of ?non-daily' space in which the senses consumers are stimulated, rather than confused, by the sea of products available. The architects utilise themes which act like a bridge which link the product to the end-users. Commercial space is compared to a theme park, an area aside from the outside world which is full of imagination. However the design theme is not borrowed from anywhere, it is a new generation based on daily life. The commercial interior spaces which exist in China today will surprise and delight the senses. Text in English and Chinese.
