Packaging is an essential aspect of retailing any manufactured product. Retail packaging not only protects merchandise securely and inexpensively, but also presents the product in the best possible way. This book contains hundreds of easy-to-use templates that help you create attractive and structurally sound retail packaging, and even tailor the designs to your needs. Because well-designed packaging always strikes a balance between logistics and cost, Out of the Box: Ready-to-Use POP Packaging will be an invaluable sourcebook for anyone who needs practical designs and ideas for the taking.