Signs of SuccessDiscover what the pros know with this hands-on, how-to guide to picking advertising signs. Learn what seasoned collectors look for and what they value in this easy-to-follow and indispensable pocket guide.YOU'LL UNCOVER:The best categories of signs: beer, Coca-Cola, petroliana, food and drink, farm and implement, home and garden, and neon signsPractical strategies from top buyers and sellersWhat to look for and where to find itHow to flip the signs you pickCommon fakes and reproductionsWhether for pleasure or profit, the Picker's Pocket Guide is a real find.|Signs of Success
Discover what the pros know with this hands-on, how-to guide to picking advertising signs. Learn what seasoned collectors look for and what they value in this easy-to-follow and indispensable pocket guide.|This guide will show pickers where to pick the good, better, and best advertising signs for their collection ? no matter what their collecting level ? as well as show how to sell signs for the best money possible. Despite the availability of advertising signs, condition, composition, message, and era all play a factor in their collectability and value. All of these factors can be highly nuanced and this book aims to show how to understand what collectors look for. It will also touch on the history of advertising, look at common fakes and reproductions, and give pickers a working vocabulary to speak and think intelligently about this exciting and varied collecting field.
The book also features advice and tips from some of the most effective and accomplished collectors and sellers in the field. Thousands of people base their livelihood on finding unique advertising signs and reselling them to collectors or businesses. Their skill and techniques were perfected over decades of trial and error, but they are happy to share their knowledge about the market and why they do what they do.
