Platform Strategies

Platform Strategies by Paul Belleflamme


ISBN
9781138590700
Published
Binding
Hardcover
Pages
262
Dimensions
156 x 234mm

The first academically rigorous guide for professionals looking to understand and implement platform strategy
Introduces and explains new tools of strategic management, and explains how to adapt well-established ones for platform-based business models
Encompasses all kinds of platforms: two-sided or multi-sided; online, offline, or hybrid; for-profit or with a social aim; B2B, B2C or C2C
76.99



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