A practical book that brings together all the writing tools a small business needs. Learn how to write effective marketing brochures, newsletters, press releases and advertisements for your business.
Need to promote your business? Of course you do. But you don't need to hire an expensive copywriter or public relations agency. With the help of this book, you can write your own promotional material that is effective, looks great and doesn't cost a fortune.
These days, a website is almost a prerequisite for business, an e-newsletter is an excellent way of keeping in touch with your customers or prospects and a press release is great publicity. If you're not communicating regularly with your customers, they'll soon go elsewhere.
Whether you're just starting out, or you've been in business for years, 'Promote Your Business' is a handy tool to help you write your own:
- advertisements
- brochures
- press releases
- direct mail
- e-newsletters
- websites
Understand the basics of making words and sentences work for you. With examples throughout there are lots of great ideas to get you started.
This is a must read for anyone in small business who wants to write marketing material that makes their products or services stand out. You'll save time, money and, best of all, help your customers to know more about your products and services.
