Strategies for Farming Your Markets.
Second Edition.
Prospecting is crucial to anyone's success in selling real estate. This completely revised and updated edition provides strategies that will give you the edge you need to survive in the highly competitive business of real estate sales. Joyce Caughman offers systemised farming plans for individual agents as well as managers, plans that managers can use to train new agents or that newcomers to farming can pick up and put into practice without further instruction. In addition, this book includes extensive resources and marketing ideas to give you the winning attitude you need.