Relationship Economics takes a unique long term, strategic and quantifiable view of business relationships that goes far beyond networking oriented books. Nowadays, many companies believe that networking is the key to success. Relationship Economics shows us that this notion is a mere fallacy. The book teaches the reader that success comes from learning how to invest in people for an extraordinary return, exchange Relationship Currency, to accumulate Reputation Capital, and build Professional Net Worth. It's about learning the art and science of transforming your most valuable relationships into execution, performance, and results. Understanding and developing the three types of relationships - personal, functional, and strategic - will ultimately help you hone critical skills to not only develop a nose for identifying great opportunities, but which relationships to tap for execution, performance and results.
