Winning Republican communication secrets revealed.
From Abraham Lincoln to John McCain, Republican leaders have used words to shape our world. Sadly, many of the most soaring moments of Republican rhetoric have fallen between the cracks of history. Now Wynton Hall considers the GOP’s greatest oratorical gems, from Lincoln’s Gettysburg Address and Teddy Roosevelt’s "the man with the muckrake" to Ronald Reagan’s "Mr. Gorbachev, tear down this wall" and George W. Bush’s "our mission and our moment" speech after 9/11. Drawing on a massive reservoir of research, Hall looks at the historical context and reveals the persuasive secrets embedded in these great speeches.
