Dimensions
181 x 228 x 15mm
Updated guide to creating an effective search engine advertising strategy!
Discover how to effectively buy a top position on major search engines, avoid common pitfalls like poor-performing ad copy, and evaluate and correct low visitor to- buyer conversions.
Author breaks down sophisticated topics and communicates them in a way that anyone can grasp what has to happen to make a website succeed.
Complete coverage of Google, From Adwords to Analytics.
