In a straightforward, easy-to-understand style, this book explains the business of being in business. If you have already learnt and developed the technical skills necessary, this book provides you with the practical and easy-to-implement business advice that will get the ball rolling. You can discover the satisfaction of self-employment, charting your own path and being your own boss knowing that you have taken care of the critical business issues that will ensure your business prospers. Your business deserves success and armed with the plain-English tips and techniques in the book, ranging in subjects from powerful and inexpensive marketing secrets to advice on effective financial management, the sky really can be the limit!