Dimensions
152 x 229 x 18mm
A titan of modern media, Viacom Chairman Sumner Redstone reveals how he battled his way to become the head of one of the world's greatest media empires, and the richest man in entertainment.
In this fascinating business autobiography, Sumner Redstone tells the unvarnished story of how he overcame every obstacle to build a vast media and entertainment engine that includes paramount Pictures, MTV, Nickelodeon, Blockbuster, Simon & Schuster, CBS, and now BET.
'A Passion To Win' gives a riveting look behind the scenes at the highly charged negotiations that won Redstone both Viacom and Paramount. It reveals the intense business calculations and strong emotions of Redstone's head-to-head confrontations with such adversaries as Barry Diller and H Wayne Huizenga.
And when Blockbuster went into the tank, risking Redstone's fortune and life's work with it, this book takes the reader on the financial roller coaster ride on which Redstone revolutionised the video industry and righted his company. In a world of high-visibility corporate battles, Redstone pulls no punches. This is a book that shows the reader what it takes to win.
Never before has Sumner Redstone revealed himself so candidly, and now with the assistance of writer Peter Knobler, he has produced an inspirational life story.
