Like elephants trained from youth to stay in one place, many companies today are shackled by the constraints of the past. But successful businesses only remain successful by adapting to the changing business climate.
This book is a clear, radical blueprint for achieving the necessary adaptability, and a survival manual for the 1990s and beyond. James Belasco describes over 100 organisations - ranging from IBM, American Express, British Airways, Kodak and McDonald's to universities and government agencies - that have remained successful or recovered from the brink of disaster by using the techniques outlined here, empowering staff to effect change at all levels.