Creating a Plan for Success in Your Own Business.
Third Edition.
This small business classic shows you how to create a clean, crisp and well-focused business plan that can be customised for the simplest or the most complex operation.
Refreshingly jargon-free, the guide provides fully worked examples to illustrate each key component of a typical plan. Three complete sample plans, plus alternative business plan outlines, show how business planning can be put into practice. A resources section, including handy web addresses and contact details for researching and implementing your business plan, rounds out a comprehensive and hands-on treatment of the topic.
