In 'The Complete Idiot's Guide To Closing The Sale', Keith Rosen uses the same non-manipulative, encouraging, and effective approach he used in 'The Complete Idiot's Guide To Cold Calling' (1592572278) to teach salespeople how to communicate with customers in a way the leads them to make a mutually beneficial buying decision. Packed with real-life examples, case studies, tools, action steps, and sure-fire strategies that complement readers' individual abilities, 'The Complete Idiot's Guide To Closing The Sale enables readers to adapt their techniques to the preferred buying processes and communication styles of their customers, resulting in a more effective - and more enjoyable - approach to selling.
