According to one Harvard University study, 55 per cent of a woman’s opinion about a man is based on the way they look the first time they meet. You never get a second chance to make a first impression. Former international model and News Corp columnist Paul Giles shows men how to make the right first impression. Paul now owns the image consultancy, Styleshift, and the information in this book has been accumulated over many years of practical experience.
The Guide to Cool: Clothing, Grooming and Etiquette is the book for any man who wants to learn the secrets of making a great first and lasting impression. Paul takes readers through what to wear, how to get the size right, how to portray confidence and simple grooming techniques.
