The Imagination Muscle is the story of ideas and their making, from pre-history to the modern age. Expansive in its range of themes - from art, science and business, to music, fashion and gardening - and forensic in its study of the common weave, this book's sweep reveals a resounding optimism about humanity.
It is also an indirect manifesto for a more rigorous approach to building the imaginative function in our lives, through our approach to education and society at what is, with the rise of technology, a critical inflection point in humanity's long march. The imagination is our most vital asset, our currency and our competitive edge.
