Dimensions
227 x 155 x 15mm
The Like Economy offers a complete, start-to-finish plan for making money on Facebook! Brian Carter offers step-by-step techniques and practical lessons drawn from his eleven years of experience helping companies double and triple their revenue online. This 100% revenue-focused book is packed with detailed techniques and useful case studies. Executives, managers, entrepreneurs, and marketers will find:
* Clear, up-to-date answers about how Facebook can help their companies make money
* Specific guidance on using Facebook to support and supercharge existing marketing programs
* Detailed insights for crafting Facebook programs that reflect their unique products, services, and customers
* Up-to-the-minute techniques for attracting super-cheap, targeted clicks and fans with Facebook ads
* Indispensable help with creating pages that repel negative brand-bashers
* Proven solutions for increasing visibility, deepening customer interactions, and translating community into profits
Drawing on his unsurpassed experience, Carter brings together today's most profitable techniques for copywriting, pay-per-click, influence, community management, online advertising/marketing, and more. Readers won't find hype, generalities, or old techniques that haven't worked in years. Every page of this concise, straight-to-the-point book is focused on one goal: earning maximum ROI from Facebook right now.
