Dimensions
131 x 203 x 25mm
From the acclaimed 'Vanity Fair' and 'GQ' journalist - an unprecedented, in-depth portrait of the man whose return to Apple precipitated one of the biggest turnarounds in business history.
From the emergence of Apple Computer in the late 1970s and early 1980s to its current resurgence, the charismatic leader Steve Jobs has captivated the public. Both revered and reviled for his dictatorial manner and stunning successes, Jobs has transcended his legend in Silicon Valley to take on some of the heaviest hitters in Hollywood. Now, in this book, Alan Deutschman presents the most revealing portrait yet of this fascinating, complex character - an in-depth look at the many layers of Steve Jobs, a man who is at turns a brilliant cult figure and an abusive, egomaniacal kid.
Based on interviews with scores of people - rivals, colleagues, friends - who have worked with Jobs over the years, the book gets under the hood of this extraordinarily complex man: how and why he almost gave up on his career; the details of his negotiations with Disney's Jeffrey Katzenberg and Michael Eisner, and of the culture clash between Silicon Valley and Hollywood; his methods of leadership, management, creativity, and innovation; his friendship and rivalry with Bill Gates - and much more.
'The Second Coming Of Steve Jobs' is a compelling look at an individual who has changed the face of technology and entertainment for the twenty-first century. This candid account of Steve Jobs's tumultuous and provocative career will answer the many questions left unanswered by this incredibly private character who has come to represent the Silicon Valley American dream.
