The Sustainable MBA - the Manager's Guide to Green Business (Second Edition)

The Sustainable MBA - the Manager's Guide to Green Business (Second Edition) by Giselle Weybrecht


ISBN
9781118760635
Published
Released
02 / 12 / 2013
Binding
Hardcover
Pages
478
Dimensions
166 x 239 x 35mm

Turn green talk into action for the benefit of your bottom line—and the rest of us too

Based on more than 100 interviews with experts in business, international organizations, NGOs, and universities from around the world, this one-of-a-kind business book brings together all of the pieces of the business and sustainability puzzle, including the basics on what sustainable organizations look like, how to get started on the road to becoming one, tools and techniques you need to implement sustainable practices, how to sell sustainability to other team members, the latest trends in sustainable business, and much more. More than just an overview of sustainable business practices, the book is organized to help you apply sustainability initiatives in specific areas of business, like accounting, entrepreneurship, ethics, finance, marketing, operations, and business strategy.

- Updated to include a new introduction and a new section on sustainability in information management, as well as updates on the latest trends, new insight on sustainable business models, additional input from noted experts, and new information on sustainable intrapreneurship
- Features practical guidance on virtually all aspects of sustainability in business, a wide range of tools and resources, and links to outside information

Ideal for business leaders and managers intent on running environmentally responsible business, The Sustainable MBA is the perfect guide to green business practices.
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