Trade Show Design by KRAUEL JACOBO


ISBN
9788496424715
Published
Binding
Hardcover
Pages
240
Dimensions
241 x 280 x 27mm

Trade shows are expensive. Make those dollars count with great stand design! Trade Show Design is the complete guide to stand design that's worth its weight in great business deals. Every stand is a three-dimensional marketing tool, and Trade Show Design showcases the most innovative and exciting stands from the world's top names in architecture and design. Endless creative ideas plus full-colour photos, plans, and construction details make this the book no trade-show designer would ever trade away. A close-up look at three-dimensional marketing opportunities! Great ideas, plus photos, plans, and construction details! AUTHOR: Jacobo Krauel, renowned architecture critic and expert, he is the author of the seminal book, Sustainable Architecture: Low-Tech Houses, as well as over a dozen titles focusing on the latest trends and applications in today's architecture. He currently resides in Barcelona, where he is researching the work of Gaudí. SELLING POINTS: ?A close-up look at three-dimensional marketing opportunities ?Great ideas, plus photos, plans, and construction details ?Get the most out of every trade show! ILLUSTRATIONS: 345 colour illustrations d180 b/w plans edrawings
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