Waiting For Your Cat To Bark

Good marketers know that customer-centred marketing is mandatory. However, we are not the customer. What the customer perceives as relevant is the thing successful marketers must anticipate, plan and deliver on. 'Waiting for Your Cat to Bark' offers Persuasion Architecture, a proven personality-based methodology. Persuasion Architecture enables marketers to anticipate different angles from which customers frame their questions and then coordinate messages across multiple channels so that marketers can create predictive models of customer behaviour. Don't miss out on learning about this six-sigma interactive approach that can sky-rocket the effectiveness of your interactive marketing.