Web Standards Solutions For Business Websites: Design And Marketing

Web Standards Solutions For Business Websites: Design And Marketing by Potts


Authors
Potts
ISBN
9781590598399
Published
Binding
Paperback
Pages
400
Dimensions
178 x 235mm

This book teaches you all you need to know to create effective web sites for businesses of all sizes, in a lively, entertaining style, packed with useful tips and practical examples. First you are taken through the planning stage, including overall site structure, grouping content, using content and language effectively, planning for accessibility, and much more. Next, you are shown how to effectively design the different parts of your site&8212; from product information pages, contact information and navigation to corporate blogs and support pages. Finally, in the last part of the book you are shown how to add further specialized improvements to your corporate site, including feedback forms and search functionality. The examples focus largely on CSS and HTML, client-side wise, but the principles are applicable to any site, regardless of the technology used, and some useful Flash examples are also provided where appropriate.
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