When Yes Means No! (Or Yes Or Maybe): How To Negotiate A Deal In China

When Yes Means No! (Or Yes Or Maybe): How To Negotiate A Deal In China by Laurence Brahm


ISBN
9780804833875
Published
Binding
Paperback
Pages
144
Dimensions
133 x 203mm

A Practical Businessman's Guide to the 36 Traditional Martial Strategies Employed by Chinese Businessmen and Officials.

From the do's and don'ts of meeting a Chinese government official to the applications of Sun Tzu's 'Art Of War', this book is a road map for the Westerner navigating the often frustrating, elusive world of Chinese trade negotiations.

The book is organised around thirty-six sayings that encapsulate ancient Chinese strategies. It also includes anecdotes that will entertain, instruct, and provide hope to Westerners engaged in the long and drawn-out process of negotiating a deal in China.

Author Lawrence J Brahm dispenses the same insights he provides to Fortune 500 companies looking to access the great economic power of China and includes a useful glossary and appendix.
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